insightzen

Work

Stories we're proud to have shaped

A selection of PR consulting and content engagements Insightzen has shaped.

01.
An Phat Coconut Oil
PR ConsultingOngoing

An Phat Coconut Oil

Partnering with Insightzen on building a communications plan and positioning as a sustainable organic brand.

  • Built a phased, end-to-end communications plan aligned with the brand's growth goals.
  • Repositioned An Phat Coconut Oil within the organic market, clarifying its core values and differentiating message.
  • Advised on a consistent core Message House for the brand's communication channels.
02.
Bitex × Casio
PR Consulting

Bitex × Casio

A full-scale PR campaign that grew Casio's brand awareness in Vietnam through large education programs.

  • Planned and executed PR campaigns to enhance brand awareness, including large-scale educational and community programs.
  • Developed press materials, managed media relations, and secured coverage across major news outlets.
  • Collaborated with government education departments and authorities to organize nationwide competitions, such as the Casio Computer-Based Math Contest.
03.
9 Powerful Transgender Women Who Made History
Media & Content

9 Powerful Transgender Women Who Made History

These powerful transgender women led the way and made an enormous contribution to the LGBT movement around the world.

Worked with

  • Bitex
  • Elle Vietnam
  • Cát Tiên Sa

Selected Media Placements

Personal brand stories placed with leading national outlets.

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